etc Advisory Ltd
WordPress development, custom integrations and ongoing support for agency leadership coach Andy Brown.
A lean, punchy website that works as hard as Andy does
Andy Brown has been coaching agency founders for years - helping them move from start-up to scale-up to grow-up. What he needed was a website to match: fast, credible, and built to keep his Playbook readership and Calendly bookings flowing without friction.
EG took on a WordPress site that had been set up by someone else and left in a mess - a muddled backend, broken search, an HubSpot that wasn't tracking, and no way to gate content for paying subscribers. We rebuilt it from a fresh design by Emily Dann, integrated SS360 site search across the Playbook archive, set up a WP Fusion paywall for the Rambling On newsletter, connected HubSpot and Calendly properly, and migrated everything to faster Krystal hosting. We also built andybrown.coach as a standalone coaching site later in the same year.
The brief.
A neglected WordPress template with a messy backend, broken Playbook search, disconnected HubSpot CRM, no subscriber paywall, and Calendly links going nowhere.
What we delivered.
Fast, lightweight WordPress build with no unnecessary plugins.
Custom features and integrations built to fit exactly how the client works.
Ongoing hosting, updates, security checks and content changes.
Fast, eco-friendly managed hosting with SSL and daily backups.
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